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The World Died Today While Your Were On Your Phone - Vol. 2

by I Hold the Great Rack

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1.
I fully believe it truly better believe it truly better believe it truly look it up look it up truly just look it up i swear i swear i swear it's real
2.
Workout 00:59 video
3.
Try 00:59 video
I try I try
4.
My Body 00:59 video
my body's a bottle of wine every drop out is one less in I've got no more to give I'm all messed up I'm dripping out and I'm fading away
5.
6.
Dog Park 00:59 video
7.
(Lyrics by Mary Elizabeth Frye) do not stand at my grave and weep I am not there I do not sleep I am a thousand winds that blow I am the diamond glints on snow I am the sunlight on ripened grain I am the gentle Autumn rain when you awaken in the morning's hush I am the swift uplifting rush of quiet birds in circled flight I am the soft stars that shine at night do not stand at my grave and cry I am not there I did not die
8.
9.
oh it's a it's a conspiracy theory the COVID-19 5G hide your kids hide your wife hide your kids hide your wife go back to your old modem

about

'The World Died Today While You Were On Your Phone - Vol.2' comes from I Hold the Great Rack's multi-panelled series on Instagram that repurposes mainstream media to redefine how experimental art can be consumed. Set at 90 bpm, the music sets a much darker and brooding undertone when compared to its predecessor, yet retains IHTGR's infectious combination of granulated trumpet ambience, witty vocals and dank beats that feel simultaneously familiar yet other worldly.

From a broader perspective, 'The World Died Today While You Were On Your Phone' reflects the platform on which it inhabits. It's an evolving work that interrogates social media's narcissistic culture, passive activism and perpetuation of tired norms to bring a new perspective to our default scrolling gaze.

credits

released July 3, 2020

Composed by I Hold the Great Rack.
Recorded, produced and mixed by Reuben Lewis.
Filmed and edited by Emily Bennett.
Mastered by Myles Mumford.
Supported by the City of Melbourne COVID-19 Arts Grants.

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all rights reserved

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about

Reuben Lewis Melbourne, Australia

“a vivid listening experience that gleams with sinister detail” (The Wire)

Music devised to create a new musical narrative that is “beyond category” (The Australian)

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